Online: What You Really Want To Know
Sopan Greene, M.A.
you've been thinking of doing some internet marketing
or you've done some and you're not making money yet.
What does it really take? Even more importantly, how
long does it take and how much does it cost? Isn't that
what you really want to know?
problem with this question is that there isn't a black
and white answer. It's not like you can spend $500 and
you will definitely get a specific result. For some
reason though that's how people think it works.
lot of folks buy this or that "how to" product and think
it's going to magically make them money. The key ingredient
to making money from these products you buy is to take
action and do what they tell you to do.
like buying a piece of excercise equipment won't make
you lose weight, buying the greatest "how to make money
on the internet" product won't make you money if you
don't use it.
if you buy proven products and do what they tell you,
then it's simple to build a great business. It can happen
for you though it probably won't happen overnight.
all know the internet is full of hype and also has a
lot of genuine success stories. The biggest truth or
lie, depending on how you see it, is that you can make
good money fast. Whether this is true or false depends
on what you're willing to do and what you think "fast"
marketing is not a get rich quick scheme. It's a business
which means there is time, money and work involved.
If you think becoming rich in 3 to 5 years is quick
then I guess this can be a get rich vehicle for you.
If you don't think 5 or even 10 years is quick for getting
rich, then think about how many people you know who
have done it in 5 years. Or in 20? Or in their lifetimes?
only people I know who have done this have done it through
internet marketing, direct marketing, network marketing
or through owning their own company. None of them are
just employees. The cheapest and fastest way to get
there is through internet marketing.
74% of the wealthiest people in America own their own
business. If there's one thing they have that maybe
you don't, it's their own business.
the internet marketing gurus will tell you that it's
never been easier to make good money online. If you
listen to the folks who are the biggest successes today
most of them started at least 3 years ago. Some of them
started back before the internet was called the internet.
It was a lot rougher then. Even 3 years ago they didn't
have the advantages we have today.
can buy subscribers to build your ezine lists. You can
use pay-per-click search engines. You can read hundreds
of e-zines for great free tips. You can make money through
free affiliate programs. You can swap for free ads that
reach over 10,000 people at a time. You can make a lot
of money from e-bay and online auctions. You have a
lot more potential partners for joint ventures than
they ever had.
importantly, you can buy "how to" products from the
people who are internet marketing millionaires. You
can follow their directions to get where they are. They
had to make it up from scratch when times were harder
and now you can do it faster with fewer mistakes.
if you really want to make good money online what do
you do? Research the big dogs. Do what's been proven
to work. And treat your business like a business or
you'll end up with an expensive hobby. If you're just
kicking the tires to see what'll happen, nothing will.
This is true with anything you do in life, not just
marketing is a tremendous vehicle for making great money.
Like any vehicle, it won't go down the road if you don't
gas it up, turn the key and push on the accelerator.
long it takes to get to the top of the hill at the end
of the road depends on how much gas you put in, how
hard you press the accelerator, how well you steer and
how good your map is.
first year you drove a car did you drive as well as
you do now? No. You've gotten better with experience.
So don't expect money to fall out of the sky the first
year you do internet marketing. Can you make good money
the first year? Sure. But it depends on how much work
you do to pay your dues and get some experience. Like
driving a car, the longer you do it the better you get
(which means the more money you make).
you're a tire kicker I suggest you put your money in
your pocket, walk away now and spend your time on something
you love to do. If you're driven to build your own business
I suggest you invest your time, energy and money into
internet marketing. The payoff can be priceless. See
you at the top of the hill at the end of the road.
Greene, M.A. is a marketing & life coach & editor of the
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