and Increase Your Traffic
2001 Terri Seymour
an online business entails neverending online promotion,
but do not forget to promote offline as well. There
are many ways to spread the word offline about your
business. Try a few of these affordable and easy ideas.
These ideas are simple, yet can bring your site many
- Design and print flyers right from your computer.
Post them on bulletin boards at grocery stores, churches,
malls, post offices, banks, etc. Use brightly colored
paper to get people's attention. Make the message interesting
enough so they want to visit your site.
- Purchase a WebDecal for your car. Promote while running
errands, shopping or wherever you have to go. They are
easy to use and inexpensive.
Papers - Run your ads in local newspapers. You can usually
get these at very reasonable rates. Ask your local paper
if they would consider doing a story about your business.
Local papers frequently do a write up for local business
Cards - Always have business cards on hand. Stick one
in your monthly bills when you mail them out, leave
one on the table with the tip when you leave the restaurant,
stick them on bulletin boards, leave one whenever the
- You should have your url and logo on all printed materials
that leave your home/office. Have your url stamped on
all envelopes and letters and anything else you mail
- Print out coupons that offer discounts or freebies
for anyone who visits your site from that coupon. Post
these on bulletin boards, put them in all your outgoing
- Offer freebies from your site that have your url printed
on them, such as ink pens, coffee mugs, matchbooks,
calendars, etc. Lots of these items get seen by many
out more about offline promotion:
are tons of ways to promote your online business offline.
Expand on the ideas I have listed and really use your
creative imagination. Bring more traffic to your site
by going offline!
Seymour owns and operates MyOwnEzine.com. MyOwnEzine.com
is a website, ezine and service which provides theresources,
tools, guidance and more to help you start, publish
and promote your own ezine. You can contact Terri at
firstname.lastname@example.org Subscribe at email@example.com
or visit http://www.myownezine.com for lots more info.