have a reason to come back to your site?
Johnson Copyright © 2002
often do you update and refresh you business site. I
am not talking changing the whole look because I think
branding is important. The basic logo and look and feel
should stay the same.
But what do you have that will keep people coming back.
A few things you can add to bring that traffic back
again and again, are weekly or monthly articles, contests,
a top 100 business sites list, adding message board
or classified ads sites, Offering weekly or monthly
that people need to come back and look for or change
or post to will give them a reason to bookmark your
site and come back and look for changes and updates.
can become a big draw and if you belong to list you
can post your new contest so people will know. There
are also sites you can post contest too. One place is
the MomsNetwork they have place to post your contest
and also look for sponsors for contests. By adding someone's
products to your contest gives them a reason to send
people to your site too.
informative articles to your site keeps your site active
and exciting to visitors that make a habit of coming
back each week or month to see what articles you have
on the site to read.
100 sites will get people to place a button on their
site so visitors there will vote for their site and
then be redirected to your site. This is a good form
of viral marketing. Plus people come to your site to
check their stats and see if their site has advance
in the group.
or low cost classified sites give people a reason to
come back and place more ads. While they are there give
them other things to check out by using some of the
you make your site sticky it give people a reason to
come back and the more they come back the more likely
you are to make the sales your are looking for. People
trust something more the more they become familiar with
it. And having your site in their favorites is exactly
where you want to be.
Johnson is a home business-marketing specialist, she hosts
a weekly Direct Marketing chat at iVillage.com. She is
the publisher of Networking Direct ezine for home business
owners.Visit her site ByOurShoeStrings.com Marketing and
PR Services. Look for Nancy in the March Issue of "Parents"